The alternate universe of the Internet is quickly tying itself into every aspect of our lives. Switch that Facebook status to “in a relationship” and watch how quickly the cute blonde who works at the cafe across the street trades in her stilettos for comfy tennies and stops forgetting to charge for your drinks. Positive or negative, information about you, in both the personal and business sense is easily accessible through the Internet. Think about it: when potential clients Google you, what are they going to find? A high-school honor-roll record or a trashy YouTube video of a certain Brittney Spears karaoke stunt? How do you make your preferred results appear first on the search engine, and ensure that your message is echoed in all the social networking sites and far reaches of the Internet? Peter Liu, technologist and Internet expert, is Columbus, and Twitter is the New World. (Except he knows what’s up and realizes he isn’t in India.) Liu is holding a free workshop to explain “How to Use Social Media to Improve Your Business,” for anyone and everyone who wants to get untangled from the Web. Visit www.hightechmaui.com to register; seats are limited.
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