It was Mark Twain who noted that “Many a small thing has been made large by the right kind of advertising.” It’s hard to argue with his point, but the Maui Visitors Bureau (MVB) is turning Twain’s wisdom on its head with a new marketing campaign. According to the Aug. 3 Maui News, the MVB has just completed an 18-month effort to make the actual advertising of the islands of … [Read more...] about A Humorous Look At Rebranding Maui
Lost Guns
In late May Honolulu Civil Beat reported that Hawaii is one of the 43 states in the U.S. that does not require gun owners to file an official report in the event that they lose a firearm. The idea behind such laws is to make gun owners more accountable in the event they lose a weapon that eventually finds its way into the hands of a criminal or, heaven forbid, a child. To find … [Read more...] about Lost Guns
Free Advice!
Dear Shameless Press Release, My neighbors simply will not shut up. Morning, noon and night, they're out there on their deck, drinking and smoking and carrying on as though they're the only ones in the building. When I complained to them, they laughed and threw empty PBR cans at me. What can I do? -Pissed in Paia Dear Pissed, ANAHEIM, Calif.—Author J. L. Greenberg pays … [Read more...] about Free Advice!
We Need a New Cabal
I don’t know about you, but I positively dread opening the newspaper these days. Wars are raging out of control; governments are powerless to help victims of floods and earthquakes; gasoline prices are racing to the moon. These are, to say the least, troubling times. The Barbarians are at the gates and the Four Horsemen of the Apocalypse are riding closer and closer. Something … [Read more...] about We Need a New Cabal
‘Is That Some Sort of Joke?’
On April 13, CNN reported on how the U.S. Navy was showing off one of its special underwater anti-terror commando units to the media. As part of that publicity tour, we were able to interview a member of that elite unit about both her comrades in arms and navy life in general: MAUI TIME WEEKLY: Sitting next to me is Petty Officer 3rd Class Nani. Now did I say that … [Read more...] about ‘Is That Some Sort of Joke?’